Carlsberg (Singapore)
That calls for a Carlsberg

Beer Fest Asia 2011

Opening:

16 -19 June 2011

Venue:

Marina Promenade (F1 tracks behind Singapore Flyer)

16 June – 19 June 2011

  • Thursday: 6pm – 2am
  • Friday: 6pm – 2am
  • Saturday: 6pm – 2am
  • Sunday: 12pm – 10pm

Carlsberg’s fans will not be disappointed by Carlsberg’s 3rd year presence at 2011′s Beerfest Asia. With a larger booth, we’ll be featuring 11 international iconic as well as unveiling new brands to tantalise the tipsy taste buds.

Fresh off the waves of a global relaunch, the new, bolder bastion of the Carlsberg family, the Green Label, will be featured in all of its new trappings and catchy new headline, ‘That Calls for a Carlsberg!’ There are beers for all sorts – the No.1 French Beer Brand, Kronenbourg 1664 and Blanc, for the refined, pleasure-seeking drinker, SKOL, No.1 Beer in Brazil to release the spirit of ‘Carnivale’ and fan favourite Corona, which recently also launched its very own ‘Republic of Corona’ campaign in Singapore.

Carlsberg will also be unveiling, perfect for Singapore’s summer temperament, Somersby Cider, the No.1 cider in Denmark at the Beerfest, which will have its own dispensing station at the festival. This ‘apple of the eye’ will be the newest addition to Carlsberg’s premium portfolio, which will also includes Tetley’s, Connors Stout, Grimbergen and Baltika No.7 – Russia’s favourite beer.

Highlights:

  • The Somersby Garden featuring the no. 1 Cider in Denmark.
  • For the first time, street soccer can be played at the Beerfest. Win great prizes and have a shoot-out competition with your mates. Where? At The Carlsberg Cage, of course.
  • Unique beer consumption experience with our 3L and 1.5L Carlsberg Towers and Mr.Big, which is a 1.5L giant PET bottle

Beers you can enjoy

At both locations, our Carlsberg Booth and the Carlsberg Cage, you will be able to enjoy a selection of our best beers, which will be served from the draught or in bottles. Our gorgeous Carlsberg Brand Ambassadors will be happy to help you to choose the right beer for you.

The selection includes the following brands:

Carlsberg
The most loved no.1 Premium Lager beer in Singapore.

Carlsberg Gold
Inspired by an original 19th century recipe and perfected by Carlsberg’s Master Brewer using three different malts.

SKOL
This smooth tasting Lager is the no. 1 best selling beer in Brazil.

Kronenbourg 1664
Brewed with Strisselspalt hop, this slightly bittersweet, refreshing beer is the World’s best French Premium Lager.

Kronenbourg Blanc 1664
Refined pleasure of a refreshingly fruity wheat beer accentuated with a subtle citrus taste.

Baltika No.7
Russia’s most popular Premium brand, this Pilsner is brewed with a mixture of the best varieties of hops.

Somersby Cider
Made of fermented apple juice this Cider is loved as an easy-to-drink alcoholic refreshment.

Corona Extra
World’s no. 1 Mexican Beer with an authenticity for its heritage.

Grimbergen Blonde
This is an aromatic, full-bodied, smooth and rich tasting contemporary abbey beer.

Tetley’s Smooth Flow Ale
This Blonde Ale is claimed to be the smoothest English brew.

Connor’s Stout
This nitrogenated stout, brewed not blended, is rich in flavor, yet smooth and balanced.

“That Calls for a Carlsberg!”